The U.S. market for non-surgical treatments is estimated at $12.4 billion and is expected to reach more then $16 billion by 2010, with skin care controlling 52% of sales.  Americans are spending more money now on non-surgical anti-aging treatments than at any other time in its consumer history.  Once considered a niche market, it has quickly become the cornerstone around which most spas and salons are built. Five concerns are central among consumers in this market and Subsensory Electrical Current is leading the way in all five:

1. Affordable- package sessions cost only slightly more than a massage.
   
   
2. Effective- as effective as any other non-surgical procedure, with noticeable results on the first session.
   
   
3. No pain- relaxing and euphoric; 50% fall asleep during the procecdure.
   
   
4. No harmful side effects-Subsensory Electrical Current has been used on the human body for over 60 years without a single incident of harmful side effects to date.
   
   
5. No downtime- unlike skin resurfacing, there is no redness, swelling, peeling, or recovery; you can  resume your daily activities immediately.